Since its founding in 1982, BG Bond—part of Ashtrom Industries—has been a leading force in the development, manufacturing, and marketing of advanced finishing solutions for the construction industry.

At our state-of-the-art facility in Beit Guvrin, we produce a wide range of high-quality, practical, and easy-to-apply finishing products—including adhesives, plasters, specialty cements, sealants, and industrial additives.

In addition, under the SIMPLY brand, we produce a line of innovative paint products offering enhanced coverage and concealment for optimal application on interior walls, exterior surfaces, and wood or metal items. The SIMPLY catalouge also includes primers for wall preparation, flexible textured coatings for decorative effects, and specialized coatings for concrete surfaces such as tennis courts or bike lanes.
In 2025, BG Bond launched two advanced new factories in Beit Guvrin – a paint factory and a powder production facility.

BG Bond’s advanced R&D department delivers solutions at the forefront of technological innovation. Our products meet the highest quality standards, in compliance with both Israeli and international regulations, and in line with our ISO 9001 certification. 

We invest significant resources and efforts in minimizing our environmental impact, fully complying with the Ministry of Environmental Protection’s requirements regarding air and soil pollution throughout the production process.

We are always here to support our customers — from defining requirements and writing specifications to on-site product implementation. In short, everything you need to achieve the perfect result.